Pay Per Click Management

Learn all the benefits of Pay Per Click Management and how Whitehat can help you to maximise the potential of Pay Per Click.

A Beginner's Guide To Paid (PPC) Advertising

How To Use Google AdWords

The detailed eBook explains how paid search (PPC) differs from organic search (SEO), how it works and the different ways that you can use it. The guide is full of useful tips that you can easily apply within minutes to improve your returns.

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Pay-Per-Click Management

Whitehat provides a full suite of inbound marketing services and outbound services, including pay per-click management (PPC). As the name suggests, PPC ads are banner advertisements placed within a site that the owner or pay per click agency will only pay for each time they elicit customer engagement or actual clicks.

Why is this method so effective? How can a pay per click company such as Whitehat help you maximise the potential profits from PPC management? Let us take a closer look at the answers to these important questions.

Ppc Management

Keep Exposure in Mind

 

Your pay per click advertising copy may be well written and compelling, but without the right keywords in place, your PPC adverts will ultimately fail to get you results. Depending upon the relative strength of these keywords, your ads may appear higher or lower in search results.

One can reasonably expect that the amount of money paid per click depends upon the position of the banner advertisement. Ads with higher search results, for instance, are likely to generate much more inbound traffic.

How Whitehat Can Help

A great deal of thought needs to go into your AdWords PPC management and choosing the correct PPC keywords, and for good reason. Should the wrong terms be chosen, the advertisement will never achieve the exposure it requires. More importantly, an owner may very well be spending needless out-of-pocket costs for a pay per click campaign management plan that proves to be of little success.

Whitehat PPC service UK and international clients. Our consultants perform extensive research such as selecting the correct keywords attached to a specific geographic location. Targeting the correct keywords allows solicitors, construction firms, and service-oriented industries to enjoy the best levels of exposure within a competitive environment.

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Addressing Unique Goals

Various reasons make it compelling for businesses to employ pay per click marketing strategies. The top goals include:

  • To increase inbound traffic.
  • To boost brand recognition.
  • To target a very specific location (such as an area within London).

As with all of our other methods, we will base our approach around the distinct needs of your business. From there, Whitehat SEO is able to craft a flexible strategy that ensures reliable results.

Whitehat are an AdWords management company UK based in West London. We boast more than 30 years of experience within the marketing industry. Our pay per click management services are specifically geared towards the unique requirements of small- to medium-sized enterprises. To learn more about what pay-per-click advertisements can do for your company, please speak with one of our representatives.

References

 

Additional reading

How To Use Google AdWords

A Beginner's Guide To Paid (PPC) Advertising

 

Learn from the experts how to get the best out of your Google Pay Per Click Campaigns and create more leads and customers from your website.

 

The detailed eBook explains how paid search (PPC) differs from organic search (SEO), how it works and the different ways that you can use it. The guide is full of useful tips that you can easily apply within minutes to improve your returns.

  • How to measure the effectiveness of your campaigns

  • Stop losing money on wasted clicks

    Improve your quality scores to keep your costs low

Get it in your inbox ;)

By entering your email you expressly consent to receive other resources to help you improve your marketing efforts.